Ana Luisa de Castro Almeida

Guest Professor at Fundação Dom Cabral in the area of Marketing, holds a Ph.D. in Business Administration from UFMG and Erasmus University (Netherlands), and a Master's in Communication and Culture from URFJ. She is President of Reputation Institute Brasil, with extensive consulting experience for national and multinational companies in the areas of Organizational Communication, Reputation Management, Brand and Reputational Risks. In recent years, she has worked with companies such as Vale, Braskem, ArcelorMittal, Fiat Automóveis, Itaú Unibanco, Votorantim, Ajinomoto, among others. She is also a member of the Editorial Board of the international publication Corporate Reputation Review and of Think&Love magazine, by Repense.