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Supply chain collaboration and organizational performance: the mediating effect of big data analytics capabilities.
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Supply chain collaboration and organizational performance: the mediating effect of big data analytics capabilities.

2.020   2020.   BARBOSA, Marcelo Werneck;  BARBOSA, Marcelo Werneck;  SOUSA, Paulo Renato de;  OLIVEIRA, Marcos Paulo Valadares de. Artigo Barbosa, Marcelo Werneck BARBOSA, Marcelo Werneck;  BARBOSA, Marcelo Werneck;  SOUSA, Paulo Renato de;  OLIVEIRA, Marcos Paulo Valadares de. Grounded on the Relational View theory, this study aims to understand how collaboration among companies, especially when supported by BDA capabilities, contributes to increase organizational performance. A quantitative study was conducted with medium and large-sized Brazilian retail companies and data were analyzed using Partial Least Squares – Structural Equation Modeling. We have found out that collaboration has a direct effect on organizational performance as well as BDA capabilities mediate such relationship. This study offers insights from different perspectives that can help managers make informed decisions, therefore increasing the chances of success of collaborative relationships with supply chain partners Inglês